Trainers have long been a differentiator between fashion tribes - the quickest (I won’t say easiest as it requires constant updating) way to show your fashion credentials is to wear the right
Adidas, Lululemon and Rixo are all very different but with one thing in common - they all have a clear understanding of and are focusing on their own distinct USP, building a strong brand and customer base around it.
The fashion industry…just the term conjures up a glamorous chic world, a private members club that only a select few are invited to frequent. Fashion shows traditionally the preserve of the designers,
“Without data, companies are blind and deaf, wandering out onto the web like deer on a freeway.” Geoffery Moore
For the past 12 months, we’ve been talking to retailers and brands about the two biggest problems facing them today - over and under stock. Here we outline the core metrics in both areas for December.
We spend most of our days at Mallzee Insights analysing the big serious stuff impacting the retail industry, from the damaging discounting trend currently crucifying high street retailers (the volumeof products offered at
As the countdown to Christmas begins and retailers rely on the last weeks of the years to impact their bottom line, we delve into the latest Mallzee Insights consumer preference data to highlight the most popular Christmas clothing items
As a retail category, underwear is currently having a moment - there's been a 32.3 % increase in underwear styles available in the UK from 2016 to 2017. Being so obsessed with these types of trends we had to dig into the data deeper for you.
Did you celebrate Halloween? Chances are you did in some manner, shape or form as it’s been estimated that approximately half of the UK population spent money on Halloween related items. Whether