The Mallzee Insights product testing solution, Product Future, is focused on generating authentic customer opinions from real shoppers instead of utilising a survey based system which can often generate a large number of false customer signals, before you commit to stock.
Product Future insights are delivered in an easy to understand report that fits seamlessly into your current product development process. We utilise this approach as we strongly believe insights and data should be focused on answering questions instead of just living in a dashboard.
All opinions on products come from the Mallzee shopping app, the UK's leading multi-retailer shopping platform. Consumers can buy from over 150 brands and retailers through the Mallzee app. Authentic shoppers use it as their preferred shopping experience, and not just somewhere to give feedback to companies. Over 1.5 million people have downloaded the Mallzee app, and it is used by a wide range of audiences.
The community of shopppers on Mallzee has allowed us to build the UK's biggest database of customer opinions, with over 530 million customer opinions generated on over 3 million products. This pool of insights is what powers the advanced algorithms, allowing us to predict performance of new products in such an accurate manner. Find out more about our data.
Increase your teams' hit rate, reduce exposure to slow-moving or even terminal stock, and improve your results with product testing from Mallzee Insights. Find out more about product testing.
With millions of data points from historical performance across hundreds of brands, merchants and retailers, Mallzee Insights gives you a unique competitive understanding of your market share. Find out more about competitor benchmarking.
We pride ourselves on being a light touch solution, with no technical requirements from your teams or IT departments. Our cutting-edge technology works seamlessly with your existing processes. Find out more about our technology.
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