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Frequently Asked Questions
Where is Mallzee Insights data collected?
All Mallzee Insights products are powered by Mallzee, the award winning multi retailer shopping app that generates consumer opinion in a real life live shopping environment.
How much does it cost?
All Mallzee Insights Solutions have a variety of pricing options to suit the size of retailer or campaign. These are based on either set fees, a price per engagement or a revenue share option.
What do I need to provide?
Mallzee Insights products require minimum setup input from your side and zero website integration. You’ll have a dedicated Retail Success Manager who will take your through the whole process.
How long does it take?
The length of time to generate statistically relevant insights depends on the target demographic of the campaign. We can often begin to see results in as little as 24 hours.
What are the demographics of your test audience?
With such a wide range of users providing insight on a daily basis, we’re able to offer insight on a wide array of audiences. We also strive to build bespoke audiences for specific campaigns with hundreds of attributes available to define even the most specific audiences.
Do you pay users to rate products?
We never incentivise or ask users to share their opinion on a product as this alters the validity of the data. Mallzee Insights data is entirely unique as it is generated in a real life shopping environment by genuine consumers with valid intent.
We spend most of our days at Mallzee Insights analysing the big serious stuff impacting the retail industry, from the damaging discounting trend currently crucifying high street retailers (the volumeof products offered at
I no longer need to wait till after Christmas to grab a Christmas bargain...Why are retailers being forced to start their sales during peak trading instead of waiting till just after Christmas and creating those long lines we used to see outside stores like Next on Boxing Day?