Critical Path

We understand how tight the critical path is for retailers and we’ve designed the Product Future approach to fit seamlessly into your design, buying and merchandising cycle.

Using Product Future results, buying and merchandising teams are able to optimise their buys without expensive and time consuming changes to the supply chain.

With fast fashion brands, we’ve collected statistically relevant results in less than 30 hours.

Product Future testing is most effective when undertaken between the Sampling and Selection stages and before final product approval has occurred.

Want to increase your full price sell through?

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