Download our case study and find out how retailers test products to get their seasonal buys just right.
How do you know which prints resonate with your audience? Relying too heavily on historical data and gut feel has resulted in a cycle of constant discounting for brands and retailers who fail to meet their customers' expectations, choosing the wrong prints. This meant that last quarter 49.1% of products brought to market were discounted during their life-cycle… Find out how product testing can help your business achieve better results.
Many retail businesses are struggling to improve margins and grow sales on the right products. Without understanding customer preferences and what appeals to your shopping audience, retailers struggle to make the right choices about the products to stock and promote to their customers. Read our case study to find out how one retailer used product testing to make better decisions about prints.
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