The fashion industry…just the term conjures up a glamorous chic world, a private members club that only a select few are invited to frequent. Fashion shows traditionally the preserve of the designers,
Product Future What if you could predict what consumers are actually going to buy prior to starting production? Product Future showcases potential products to consumers delivering real insight and predictions to support inventory
With fast fashion brands, we’ve collected statistically relevant results in less than 30 hours. Product Future testing is most effective when undertaken between the Sampling and Selection stages and before final product
We spend most of our days at Mallzee Insights analysing the big serious stuff impacting the retail industry, from the damaging discounting trend currently crucifying high street retailers (the volumeof products offered at
As the countdown to Christmas begins and retailers rely on the last weeks of the years to impact their bottom line, we delve into the latest Mallzee Insights consumer preference data to highlight the most popular Christmas clothing items
As a retail category, underwear is currently having a moment - there's been a 32.3 % increase in underwear styles available in the UK from 2016 to 2017. Being so obsessed with these types of trends we had to dig into the data deeper for you.
See Mallzee Insight's update on this year's Black Friday discounting...
No-one would debate that 2017 has been an annus horribilis for the retail industry - with tough trading conditions forcing many household retailers and brands out of business. Undoubtedly rising trading costs (people,
Did you celebrate Halloween? Chances are you did in some manner, shape or form as it’s been estimated that approximately half of the UK population spent money on Halloween related items. Whether